Twitter ads for VZW yield paltry RTs?
Saturday, January 1st, 2011
Verizon paid to put its tweets atop the “2011” trend today.
As you can see below, after being up for as much as 14 hours, those promoted tweets (three versions in total as far as I can tell) only got retweeted ~90 times. That’s not a lot of RTs for $100k, right?