Awesome advertising campaign for Trident

A recent Clickz market report analyzed how diverse digital sectors, ranging from mobile gaming applications and offshore online casinos to mainstream CPG brands, allocate their media spend around high-traffic entertainment broadcasts. Turning their attention to the specific advertising campaign our team put together for Trident on PerezHilton.com, Clickz said:

This Oscar campaign demonstrates the value of good cultural timing, a good media match, and a Web publisher that’s willing to get creative…in order to get the gold.

We’re definitely blushing.

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