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PR Agency Attendance up 8-fold at SXSWi Since 2009

by Nick Faber
Tuesday, March 29th, 2011

We’ve done the tallies, and clearly, some PR agencies are drinking the Austin Kool-aid. In fact, since 2009, the PR agency attendence is up by over 800%.

For putting so many feet on the ground, and increasing their attendance by at least 10x since 2009, Edelman wins this year’s “PR King of SXSWi” badge.

Here is the full PR agency leader board for SXSW 2011:

PR AGENCY 2011 Online Directory 2011 Print Directory 2010 Print Directory 2009 Print Directory
1 Edelman 44 30 3 3
2 Weber Shandwick 35 32 11 3
3 Porter Novelli 31 17 23 0
4 Fleishman Hillard 24 10 4 2
5 Dachis Group 19 13 7 2
6 Waggener Edstrom 11 4
7 Hill & Knowlton 2 0 1 2
7 Kinda Sorta Media 2 2 0 0
8 Kimpton Hotels & Restaurants 1 1 0 0
8 Kimtaro 1 1 0 0
8 The Kindle Chronicles 1 1 1 1
8 Kinetic Ink 1 1 1 0
8 Oglio Entertainment 1 1 0 0
13 Burson-Marsteller 0 0 1 0

We award the honorary “Boy Scout Badge” to Weber Shandwick, who was most prepared for SXSW by signing up the most employees in time for the print directory deadline.

If you want to see how the advertising industry stacks up, check out the ad list.

If there’s anyone we’re missing, give us a shout.


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