Squ-ad cars
Monday, October 7th, 2002
The CSMonitor reports: “Since May, 12 police departments ‘ in locations as diverse as Ozark, Ala., and Caddo Valley, Ariz. ‘ have signed up for the offer:” placing ads on police cars.
A critic says, “We’ve already tracked the rise of ads into every area of life from urinals to golf holes. I think this will diminish respect for the whole institution of police.” (Via Adrants.)
The company’s site explains, “If your local Law Enforcement hasn’t received Government Funding for Homeland Security or if your tax base is insufficient to provide the Vehicles your Department needs, your Local Government may be a candidate for our program. We have a virtually unlimited amount of capital available for Brand New, Fully Equipped, Local Law Enforcement Vehicles. Our Sponsors will require recognition on the vehicles. The Vehicle Theme can be your choice of very creative or conservative.”