Puma puts its foot in Gawker’s mouth…

Gawker has been running photos of a mock Puma shoe ad that is sexually provacative.

Now Puma has sent Gawker a cease and desist letter. Elsewhere, Puma reps are arguing that a blog is “not a media outlet” and so not protected by the First Amendment. (Regardless of whether blogs are media, I’m sad to hear that someone from Puma thinks only the media that has a right to free speach.)

Gawker is sticking to its story.