Bruner vets ‘top clickthrus’ feature

Rick Bruner and I enjoyed a beer together at the great happy hour hosted by Aaron and Jen last Thursday evening.

Rick’s had his nose deep into online marketing since 1995 — while I focused on the journalistic side of things when I started online in 1996 — so I was interested in getting Rick’s more senior view on whether our beta “top clickthrus” feature, which shows the top blogads clickthrus in the previous hour, had been done before. Seems obvious that advertisers might benefit from each other’s experience, right? Rick said he’d never run into the functionality. He offers more views on blog advertising here.