Blog business at Harvard

Jeff Jarvis is leading a session on “the business of blogging” at the Harvard Bloggercon symposium this year.

My own view is that there’s going to be little “business of blogging” other than the flow of revenues to individuals and small groups of writers selling advertisers access their audiences. And, obviously, I believe the Blogads network — some of America’s smartest writers allied together — is helping make that happen.

I’ve been raving about blog advertising for nearly two years. I’m glad the Harvard poohbahs will finally get to hear about it.