100 smart customers like this and someday we’ll buy the Eiffel tower

Brian Clark, who orchestrated last fall’s purchase for Sharp TV and has a shockingly fun order up his sleeve:

Blog ads (in the generic sense, and especially BlogAds in the particular sense) are… bringing ads into the conversation. If they are done right, they out-perform traditional creative placements by so much it makes my clients nervous for me to talk about particulars.