SXSW echoes | Blogads

SXSW echoes

by henrycopeland
Wednesday, March 26th, 2008


Jeannine and Kevin took a bunch of great photos at the party that Blogads through with our friends at Deepfocus, Indiewire, IndieLense, NPR and PBS.

SXSW has posted the podcast from the Suxorz panel I organized and moderated.

Former Ad-tech chair Susan Bratton called it “the best panel” at SXSW in ’08. Thank you Susan.

But I disagree vigorously with Susan’s critique that the “lack of preparation is palpable” at SXSW and “poorly moderated sessions go on and on for more than an hour without a single, actionable insight delivered to the patient crowd.”

I loved this year’s gossip and black technology panels, both of which sparked spontaneous combustion between members of the audience and panelists. Actionable insights aren’t what SXSW is about for me… it’s connecting with people I love, a bunch of great experiences, glimpsing some new dimensions that don’t necessarily arise out of a pre-baked moderator agenda but out of the mood of the room. I thought the Lacy/Zuckerberg interview was fantastic at a meta-level… watching Sarah fall on her face and witnessing the crowd’s merciless twit-heckling was one of the most interesting social media experiences I’ve had in a long while. Ditto the Metrics panel.

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